Most clays give you one thing — hold — and take everything else away: moisture, softness, movement. No.3 flips that script with a non-drying clay blend that builds shape and texture while keeping hair touchable and hydrated.

• Shape without stiffness – Kaolin and Bentonite give natural structure, lift and separation so styles hold their form without feeling set in stone.
• Non-drying, non-chalky finish – Hyaluronic Acid and conditioners feed moisture back into the hair so it never gets tight, flaky or dusty.
• Matte texture with movement – Creates that undone, lived-in look with a clean, matte finish — no shine film, no greasy weight.
• Frizz-smoothing control – Tames puff and halo frizz so waves, curls and straight styles look more defined and intentional.
• Reworkable hold – Flexible enough to restyle with your hands throughout the day without having to add water or start again.
• Made for all hair types – Short crops, longer lengths, curls, waves and straight hair all get the same thing: soft control and better shape.

HOW:

Squeeze out a small amount the size of a pea or marble and warm between hands. Apply to damp hair for control, separation, and a natural polish. Apply to dry hair for lift, grit and hold.

WHO IT'S FOR:

All hair types needing shape, texture and soft control.
Short hair, long hair, waves, curls, straight — it works across all of them.

PRO TIP:

To help unlock the true potential of our unique blend of ingredients, we recommend applying to damp or wet hair. No.3 delivers moisture and smooths out unruly frizz allowing you to create a tighter, more condensed shape. Add extra once dry to gain a stiffer finish and pick out or scrunch in areas that need more texture or lift.

INGREDIENTS:

Aqua (Water), Cetearyl Olivate (and) Sorbitan Olivate, Ricinus Communis (Castor) Seed Oil, Glycerin, Kaolin, Isopropyl Isostearate, Cetearyl Alcohol, PVP, PEG-40 Hydrogenated Castor Oil, Carnauba Wax, Oleth-5, Phenoxyethanol, Parfum, Polysorbate 20, Bentonite, Keratin, Sodium Hyaluronate, Cinnamal, Eugenol, Limonene, Linalool.